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Because starting a small business is not only a huge financial risk
but also a complete lifestyle change, anyone who wants to be his or
her own boss needs to approach entrepreneurship thoughtfully and
with careful planning. That’s why there is no better resource
than The Wall Street Journal Complete Small Business Guidebook, a
practical guide for turning your entrepreneurial dreams into a
successful company, from America’s most trusted source of
financial advice. It answers would-be business owners’ biggest
question—how do I fund my venture?—then explains the mechanics
of building, running and growing a profitable business. You’ll
learn:
• How to write a winning business plan
• Secrets to finding extra money during the lean years and
beyond
• Ways to keep your stress in check while maintaining a work/life
balance
• How to manage your time, including taking vacations and
dealing
with sick days
• Strategies for keeping your business running smoothly—from
investing
in technology to hiring the right people
• Marketing and management basics
• When angel investors or venture capital might be an appropriate
way
to grow
• How to execute your exit strategy
Running the show may not always be easy, but the rewards can be
tremendous. You may be on the job 24/7, but you have the freedom to
call the shots, to hire whomever you want, to work when you want
and to take your business as far as you want to go.
Just what I hoped for...Reviewed by E. McNulty, 2010-02-21
This book was great for high level overviews of many appropriate topics. Provides enough background to help determine if further research is needed.
Great informationReviewed by Christopher, 2010-02-07
This is an extremely well-written and interesting account of how to start and then maintain a small business. Would readily and wholeheartedly suggest to friends and colleagues.
Smart, Informative and StraightforwardReviewed by Steven Cubbage, 2010-01-30
This book covers the basics of running a small business better than
any I've seen or read. It simply cuts to the chase and identifies
resources that can actually help instead of filling pages with
philosophy!
I would definitely recommend this book to anyone starting out or
even seasoned small business professionals.